The private traffic concept only exists as a result of public traffic becoming rapidly expensive. Online advertisers are no longer receiving free public traffic available 20 years ago. This is the reason why the concept of private traffic arises in recent years.
Private traffic refers to channels having direct access to highly relevant and cost free traffic wholly owned and in full control by the real estate negotiator. They are loyal. Each private traffic equivalent to a person directly reachable anytime regardless of frequency. It is a form of business digital asset. They are generated mainly from personal branding.
Private traffic is mainly stored in 4 locations which is also known as private traffic pool each with different leads control level.
