Referral leads (part of private traffic) are inexpensive and they usually have a high degree of trust with the realtors as they are recommended by another person which can lead to positive interactions and results. They are usually motivated buyers or sellers with likelihood of completing transactions.
Real estate referrals usually come from two places.
1. Property agent sphere of influence
Realtors past and present clients, family and friends, and people they know.
2. Reference from associates
They can be other real estate agents, lawyers, bankers, migration officers etc.
Many real estate agents now use Listingmine to record contact’s property information and to manage co-agency/referrals systematically. The tool helps to optimize existing leads conversion to sales.